Why Website Maintenance is a Good Idea - Severity Design

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Don’t Let This Happen To Your Website

I just received an email from a previous client that looked like an all too familiar email. Here is a short snippet of the email:

what is this?
91.105.184.143 – – [18/May/2016:09:22:20 -0500] “POST /xmlrpc.php HTTP/1.1” 200 773 “-” “Mozilla/5.0 (Windows NT 6.1; WOW64; rv:40.0) Gecko/20100101 Firefox/40.1”
79.169.63.211 – – [18/May/2016:09:22:20 -0500] “POST /xmlrpc.php HTTP/1.1” 200 773 “-” “Mozilla/5.0 (Windows NT 6.1; WOW64; rv:40.0) Gecko/20100101 Firefox/40.1”
41.182.177.5 – – [18/May/2016:09:22:23 -0500] “POST /xmlrpc.php HTTP/1.1” 200 773 “-” “Mozilla/5.0 (Windows NT 6.1; WOW64; rv:40.0) Gecko/20100101 Firefox/40.1”

To make a long story short, I built the website for the client about a year ago. Although happy with the finished project design, the client decided not to take me up on our web maintenance package. This happens all too often with clients that either think they have the time themselves for web updates, or they think their website is something that you should “set and forget”. I always encourage our website clients to take us up on our monthly website maintenance package. For a small monthly subscription, we will monitor the website monthly. We install security updates, make sure all plugins are up to speed and switch out images and content. All these things are included. Yet time after time, the customer doesn’t want the monthly expense.

The truth is, the cost of NOT having some type of maintenance on your website is larger than the overall cost of the maintenance itself. Your website is not something that should be stagnant. Browsers update, changing the display of your website. Hackers are constantly attempting to hack your website to spam, phish or get information. Content needs to be fresh and updated for Google to rank and keep traffic coming to your site. Trends change and designs become outdated with the times. It just simply makes sense to have someone watching your website.

Most of my clients don’t have the time to keep up. From a business owners perspective, your time is your money. What does your time breakdown to by the hour? Couldn’t you be spending more time doing what you do best in your business, making more money and servicing your clients? You simply don’t have time, knowledge or skill to do everything yourself. That is where your website company comes in. We take care of your website for you so you can focus on more important aspects of your business.

Severity Design offers a website maintenance package for just $39/mo. Yes! $39/mo! If you’re interested in finding out more information, we would be happy to send over our website maintenance proposal. This explains what all is included in our package. We’re here to help!

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