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Website Pre-planning: What To Do Before You Hire A Web Designer

by admin on Saturday, 25 February 2012 | comments No Comments |

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Sometimes you run across someone who knows what they want in a website. They have put a lot of thought about colors, logo design, SEO keywords, navigation sections and headings. Often times small business owners haven’t even begun to think about it! All they know is they need a website and need one fast. That’s where they put in a call to Severity and the ideas start flying.

So what should know before you contact a web design firm about putting together your website? Here are some suggestions to make the process run fast and as smooth as possible:

1. Create a breakdown of sections and pages.
Create a word document that lists out all the headings of the sections you want your website to have. Also, its very important you create the content you want to be expressed on your site. Unless you want to hire a copywriter to create content, you should write out the information for the about section, company vision, products and services etc. Put all this in a Mircosoft word document to be shared with the design team.

2. Do some research of keywords used in your industry.
Keyword research will help search engine optimize your website. When people go on Google, Yahoo or Bing to search for your site the search engine is looking for specific keywords people are searching for. You can use the Google Keyword Search Tool for free to find out what the best and highest ranking search terms are. Make sure that these terms aren’t too competitive. Otherwise, you might have all the search terms correct, but so will the other million websites in your industry.

3. Have your logo design created or ask the designer to develop one for you.
The design of your website is centered around your logo. I’ve had several clients of mine want a website yet don’t even have a logo designed for their company. Create a logo that expresses your companies vision and branding. Keep in mind logo designs change with the times. You don’t have to spend too much time getting a logo designed, especially since you may end up upgrading the design in 3-5 years.

4. Who is going to maintain your website?
You have to think about who is going to maintain your site. Some websites won’t need regular updating, however if you have a site that displays recent projects, articles or a blog section, you will need to update it with fresh content and information. Do you have someone in your organization that can handle this aspect? Are they familiar with web software or basic html and graphic images? Do you need to hire the web design firm to maintain the site too? All things you must consider in the beginning stages.

Thinking of these things will help get your website up and running as smooth as possible and will be a cinch for the design team to execute. I always tell my clients that web design is 90% planning and 10% execution. Many times clients are not prepared to best get the most out of their website. We want to help small business owners make the most out of their website investment.

New Directory Listing

by admin on Tuesday, 10 January 2012 | comments No Comments |

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What is Thumbtack?

Why can you go online right now and buy any product you want but you can’t do the same for tutors, handymen, dog walkers, or other local services? Thumbtack is changing that.

Thumbtack isn’t like typical local search directories that simply return business listings with ratings and reviews, leaving you no better off than the paper Yellow Pages.

Instead, Thumbtack gives you the ability to vet, contact and book service professionals the moment you find them.

We Are Listing our Services through Thumbtack under Affordable Small Business Web Design

Dance Studio Logo Design

by admin on Wednesday, 21 December 2011 | comments No Comments |

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Adonai International Dance Studio

We exist to train and inspire a new generation in the arts with a heart for worship. Adonai ministers through art by way of outreach projects, performances, and mission trips. Our music, dance, or art will edify Christ in order to exhibit our purpose of brining Him honor. We believe lives can be changed by the presence of God. At Adonai International, Inc it is our mission to equip students for ministry while providing technical excellence in the arts. We desire to reach the world for Christ, and to worship our God and King.

Peterbilt Construction Website

by admin on Wednesday, 21 December 2011 | comments No Comments |

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Peterbilt will be there for you with expertise in all aspects of the project. Peterbilt Construction sees their customers more often than you might expect. Almost half of all their jobs are with repeat customers, and now for over 30 years, Peterbilt is providing services for second generation customers. When deciding on a construction company to be responsible for the quality of your home you need to go to the people you can trust, and who are able to do the job to perfection.

Visit the site: http://www.peterbiltconstruction.com

Why the name Severity Design

by admin on Wednesday, 14 September 2011 | comments No Comments |

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Why Severity?

I get the question all the time, “Why “Severity” Design, isn’t that kind of harsh?”  Well, sort of, but not too much. Here are some words that are related to the word “severity” from the dictionary:

intense
simple
to the point
uncompromising

We chose the name Severity Design because we provide simple, intense designs that stand out amongst the competition on the web. When it comes to advertising, you really need to make sure the dollars you spend receive the return on your investment. Much of what is out on the web is dead design. What we do is custom fit your web design, yet keep it simple and to the point so there is no hassle about getting you out there and expanding your web presence. Yea yea, I know the name sounds a little harsh, but trust me, the service we provide is clear and clean cut. We don’t have long contracts for you to sign, forms or high pressure sales tactics. We simply give you what you need at a cost you can afford. Sure, we can change our name to something that blends in like “Elgin Web Design Company” or “Web Design Pros” but what would that communicate to you about the product you’re going to receive? I think it says generic and bland.

Severity Design will always be up for the challenge and we’re there for you when you need us with no nonsense design packages with clear pricing and great results. Consider us your outsourced marketing company for the small business guy!

Health Care Websites

by admin on Wednesday, 14 September 2011 | comments No Comments |

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Severity Design will create affordable websites andmarketing materials for your medical office, dentist office or other health care specific business. We are able to create clean, professional design using professional stock photography that will put your website competing with websites like WebMD, Drugs.com and others out there. The great thing about what we do is our fast turn around times and affordable cost. We can implement appointments, payment systems and scheduling into your website. Ask us about Social Network Marketing!

Catalog Cover Design

by admin on Monday, 15 August 2011 | comments No Comments |

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Catalog Cover Design

When a new prospect receives your catalog, what they perceive about your catalog is what they perceive about your company, products, service, quality and credibility.

Imagine this hypothetical scenario: Two catalogs from the same company were mailed on the same day to the same mailing list in the same quantity. However, one catalog had old pictures with bland descriptions and the other one was well designed with beautiful photography. The catalog with the better design and photography would produce far greater sales.

 

 

 

 

 

 

 

 

 

 

 

Life Coach Logo Design

by admin on Monday, 15 August 2011 | comments No Comments |

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The CoachAccelerator’s mission is to remove the barriers to starting a coaching practice by providing practical and “done for you” marketing tools, including templates and niche- specific content that take the confusion and frustration out of starting a business and building a client base. Coaches can focus on their passion – coaching paying clients – and we can focus on ours, helping coaches go from certification to success.


 

 

 

 

 

 

 

 

 


Church Websites

by admin on Monday, 15 August 2011 | comments No Comments |

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All Nations Worship Center is a community church seeking to help people everywhere hear the Father’s heart and help a hurting world.

This vibrant community church began in 1999 under the leadership of Scott Wallis. Since this time, we have grown to include several families. Our growth has happened in response to good word of mouth.

visit the site: http://www.anwc.cc

Construction Website

by admin on Monday, 15 August 2011 | comments No Comments |

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Suran Built is a family-owned and operated business. We strive to offer the highest level of service to every project and deliver value by completing our projects on time and on budget. This tradition of success moves forward through an efficient management team. Our roots began in 2000 when two brothers came together to form Suran Bros. Remodeling Company. We steadily expanded our services to include Design/Build in 2011 became Suran Built to incorporate all of our services and brand.

visit the site: http://www.suranbuilt.com

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Small Business Web Design Severity Design is a small graphic design studio located in Elgin, Illinois.

We put together affordable websites, logos, business cards and marketing materials for small businesses, non profit organizations and individuals in the Northwest Suburbs of Chicago.

Contact 630-415-4054
for a phone consultation. We have a list of questions to help plan out your project to get the most for your money.

Severity Design
PO Box 275
Elgin, IL 60120
Ph. 630-415-4054

rusty@severitydesign.com


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© Severity Design 2011. All Rights Reserved

  • Payments
  • About Severity
  • Reviews
  • Contact
  • News, Updates
  • Fast Easy Websites
  • Web Design Packages
  • Social Networking Managment
  • Logo Design
  • Portfolio